Doing it different
Harley Fry has a background in complex steel fabrication. This inspired him to explore new ways of building steel moulds to create unique concrete forms.
This led to an interest in the material make up of cement, and ultimately, how it could be produced using less carbon.
Eventually, this resulted in the creation of Pluto Projects.
CLIENT
Harley Fry
INDUSTRY
Outdoor Furniture
YEAR
2022
DELIVERABLES
Branding, Website, Brochure
The identity utilises warm tones as its base colour, ranging from a light beige to a rusty orange.
The website is designed to reflect Pluto Projects; seamless, modern and natural.
